I chose the name of the record label because I believe in the humbling perspective that astronomy provokes.

It teaches us to respect the mystery and to seek the fragile balance of open mindedness and skeptical thinking that makes science so inherently valuable. Astronomy is the pursuit of the vast unknown using the tools of science and curiosity.

Carl Sagan lived this dream and fortunately for us he also had the skill of communication and empathy that made him such an important teacher.

This balance was something that astronomer, author and teacher Carl Sagan often wrote about. The importance of both and the dangerous effect of one without the other. An inspiring example of this ideal, he held in his heart the wish that human beings learn how to resolve their conflicts by adopting the process of science and not just the fruits of its labour.

In this short video, Dr Sagan reminds us to view the world free from the self imposed borders and limited thinking that has created a potentially perilous future for our eco system. Open your mind and enjoy.